News

Smule star Liam meets hero Shawn Mendes

Dream big, put yourself out there, and you never know who you’ll meet.

It’s not every day we get to tell a story like this one. Meet Liam, the talented 4-year-old who’s been taking Smule by storm:

MeetLiam

Liam discovered his love for music at the ripe age of 2. When he’s not melting the hearts of the internet, Liam enjoys soccer, playing guitar, and rocking out to his favorite artists: Frank Sinatra, and Shawn Mendes.

Around 10 months ago during the #SingWithShawn event, Liam seized the moment & recorded this masterpiece:

The video swarmed social media, gaining millions of views, retweets, hearts & smiles. Guess who noticed?

On August 11th, with the help of loving parents Luke and Monika, Liam made it happen. Backstage at a show in Toronto, Liam was face-to-face with his idol Shawn.

Liam+Shawn

We love Liam’s story, because it shows that he had the courage to reach for the stars. What’s Liam’s advice to others? Put yourself out there, make something, never stop singing. Actually, he’s more articulate than we are, Let’s hear it from the man himself:

https://www.instagram.com/p/BXrf_tnBIbf/

ROCK ON SMULEANS!

Don’t forget to follow Liam on Instagram and Twitter — it’s only a matter of time before he’s selling out his own shows.

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Custom profiles and templates!

Custom profiles and templates!

Last week we introduced custom profiling on the latest update. Some creative ways to use the banner feature has surfaced. One of which is from Ilker who is apart of our Ambassador program and also apart of Smule group, Smule Anatolians! Below he gave templates for his community to use on their banner to support and brand their group.

Examples in all themes below: 

b4

b3

g3

b2 (1)

g1

b1

 

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Smule fuels more music in the world with $54 million capital raise led by Tencent

Smule fuels more music in the world with $54 million capital raise led by Tencent

Smule is on a mission to change the way the world experiences music. With 52 million monthly active users creating over 20 million songs every day, Smule is transforming the landscape of music from one of passive listening to one of collaborative creation and expressive sharing. On Smule, users are inspired to engage with music at its roots, as a creative, social and interactive medium, and collaborate with and listen to all types of music, with anyone from anywhere in the world. With this vision in mind, Smule is taking the next step to scale the platform with $54 million in a strategic financing round led by Tencent, which joins existing investors including Adams Street Partners, Bessemer Ventures, Floodgate, Franklin Templeton, Granite Ventures, and Shasta Ventures.

Tencent shares Smule’s passion for music and for connecting people. Through its “Connection” strategy, Tencent has been cultivating a vibrant ecosystem, enabling users to communicate, socialize and enjoy content and services efficiently on its integrated platforms with music as its key focus.

“Tencent believes that music is universal and Smule is pioneering a new and unique way for people to create and engage with music. Our investment in Smule will expand our exposure to the promising potential of the digital music market,” said Poshu Yeung, Tencent’s Vice President of International Business.

With the investment, Smule will turn the volume up on its global presence and enable more people to experience music in a new way. In 2016, revenue grew 54 percent to $101 million, monthly active users increased by 52% and subscribers by 100%. This is all driven by a deeply social global community where users are creating more music in the world every day, with other users and major global artists like TrainEd SheeranShawn MendesRizky FebianLuis Fonsi, and Christian Nodal.

Most recently, Smule debuted its first ever national broadcast commercial for their Smule Sing! app featuring the Grammy-award winning rock band Train singing along to their new global hit single “Play That Song” with some of the app’s biggest users. The app and commercial hope to move listeners beyond passive listening and into participating in music creation.

“We are always looking for creative and innovative ways to connect with our fans,” said Pat Monahan of Train. “Smule allows us to engage with our fans on a deeper level and we can’t wait to see all the amazing duets of ‘Play That Song’ on Smule Sing!”

 

 

 

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#SingtopiaTurns4 Anniversary Post

singtopia

Many of you already know about the largest Sing! oriented group on Facebook, known as Singtopia! Singtopia has been with us since the beginning with the mission to connect, engage and empower singers all around the world in one place. Over the 4 years, Singtopia has done so much to keep their community engaged – and they do it exceptionally well. Celebrating groups in Sing!, hosting frequent contests, featuring international communities, answering FAQ, and more!

Today, and the next two weeks, we will celebrate the members who make Singtopia the wonderful community it is today, and the admins who built it. Singtopia is serving over 8,000 singers, which has doubled since their last anniversary. The community is growing. Each person has to be approved by an admin, or suggested by a friend making the community a tight group of people with the same vision.

Over the past year Singtopia has developed and up kept many programs, making their group so successful and fun – so stay engaged and active in Singtopia! Take a look at the some of the fun things they have done in the past year:

  • Annual huge Halloween Contest
  • Anniversary and 12 Days of Christmas celebration, which includes prizes and features
  • Contributors in Smule Picks weekly challenge and partner artist program
  • Coffee Talk LIVE with Adrian was created to reach out to members and get to know them a little better!
  • Singtopia International Mixers provide members the opportunity to sing with others globally to create amazing multi-lingual collaborations.
  • Hidden Gem Program continues to seek out Undiscovered Talent within the Sing! Community.

So much ongoing engagement, so what will their focus be next and where do they plan to grow? Maria, Co-creator, says, “As we move into our 4th year in Singtopia, community engagement and programming have been a huge focus. Welcoming new members to a mix of amazing talent, young and old and to have a chance to experience a fun, lively, active community is what Singtopia is all about! Singtopia is a community where members can share their music, participate in fun activities and events and make Sing! friends from all across the globe!”

So, where Singtopia will expect to grow in the next year:

  • Community Songbook involvement with some amazing upcoming programs
  • Singtopia Feature Program Revamp
  • New Singtopia Musician’s Lounge Programming

singtopia admins

Celebrate the admins and sing with them! 

CO-CREATORS:

Adrian Sings 

https://www.smule.com/c/32566920_1224650018

Maria Sings 

https://www.smule.com/c/38921942_1227706637

Nikki Nemeyer 

https://www.smule.com/c/40094873_1229132183

THE ADMIN TEAM:

Elyss Nieves 

https://www.smule.com/c/41544427_1227633952

Priscilla Meseret 

https://www.smule.com/c/128525896_1228270163

Clare Holmes

https://www.smule.com/c/355092328_1226318632

Vince Jacob 

https://www.smule.com/c/62048938_1225254336

Candace Roy 

(coming soon)

Ruben Santos 

https://www.smule.com/c/50112195_1229721259

 

Community quotes on Singtopia:

“The Singtopia admins are one of the most dedicated groups of volunteers I have ever seen.To moderate such a large group is a bigger undertaking than most people realize, their commitment is unparalleled and their devotion continues to enhance the overall community.” – @Chanticleer

“With thousands of members in Singtopia the admin team does an amazing job at supporting us and making us know that our voices and performances are heard. I couldn’t ask for a better admin team! They’re all so incredible!” – @HashtagKarenag

“I have never had much interaction with Maria but Adrian is awesome! I met him the first time I met shevonn in 2015 and I’ve got to say that he is just one of the nicest guys I’ve ever met. Extremely giving individual. Always seems to be helping others and continuing the atmosphere of acceptance on the app. I really need to see him again sometime soon” – @IronPudding

“The Admins are great! They contribute greatly to the Sing Community by maintaining a positive, clean, and inclusive way for all levels of users to communicate freely in an organized, yet fun environment. This group is great for users seeking guidance and helpful advice on anything Smule related.” – @HoustonAndrews

“I love our Singtopia admins! I always see them out supporting, loving and commenting on users and they are always quick to respond to questions and help. I can’t believe it’s been 4 years already! Cheers and congrats, Singtopia!” -@ALimone_SR

 

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Your Smule Name Is Your Voice

youname
Author: Tamara Hope
We have all joined Smule:Sing for a variety of reasons.  Some of us joined as an escape from home and work responsibilities, some to get over their fear of performing in front of an audience. Many of us have joined to be part of a music community, to learn from other musicians, make friends with other musicians and to create amazing music with other musicians.  There are some singers on the app that have hopes and dreams of becoming a “famous” or “renowned” singer.  There are also those that are here for all of the above.  No matter where you may lay on the Smule spectrum, we are all here because we want to be heard.
 
That leads me into the very important topic of branding yourself as a singer.  If having a following or a fan base is not important to you, then this topic will not really matter much, but, if you here for any type of serious recognition, listen up!
 
Your name is EVERYTHING!  Because each singer is unique, it’s harder to try to explain a singer with adjectives.
 
“You know, the girl who has the soft tone, with a little bit of a rasp and great runs?”
 
That describes about a billion singers.  It’s all in the name.  Your name sells and defines you.
 
So, how do you make your brand name work for you?  The number one thing that needs to happen is that you make your brand consistent.  Social media is everything in the music world these days.  We have eliminated almost all analogue music and have gone digital. When, someone is seeking you as a musician they will “Google” your name or throw your name into a search engine.  This is why consistency is by far the most important way to make your musical name work.  You have to make your user name consistent throughout social media.
 
The second most important rule is that you make your name memorable.  Calling yourself “alpha128942onesong343green” is not going to stick.  I have already forgotten the first number, let alone the rest of the name.  This can be a challenge when you are competing with millions of other people for names.  Sometimes an underscore can easily help you pass this barrier.
 
Here is the unfortunate truth in the entertainment industry: Many performers looking for managers, agents or record deals have run into a new challenge.  They are looking for people that have already been working hard to self-promote.  You could be the greatest singer on earth, but without a following or fan base you are useless to them.  These professionals want to hire someone they think will be able to make them money.  They want to know that if they produced a product for you (album, music video, TV show, etc.) that you would automatically have buyers.
 
Many of my friends in the industry have lost out on roles because they were Googled by managers/producers/agents, only to find that they were unsearchable or that they had a minimal Intagram/Facebook/YouTube following.  This is the common trend and it is no longer a secret.
 
Branding yourself takes hard work and diligence, but an easy step in the process is to simply find a name that you would make you searchable, a name that will make us remember you, a name that we can seek no matter where we are, a name that is easy to remember.
 
Good luck Smulers! I hope this helps!!!
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Trending Topics on Sing!

Optimized-trend

Ever wondered what’s hot in the Sing! World? Similar to Facebook or Twitter’s trending hashtag/topics, Sing!’s new Trending Search Terms feature will let you check out what’s HOT right now with your community.

How does it work?

It’s pretty simple. Underneath the search bar, you will find up to 20 clickable terms sorted by popularity. Once you tap on it, it will take you to the source so you can find more information. These terms will be updated daily and custom to your language and country!

What trending topics should you expect to find?

Hard to say as some will probably happen out of complete silly-ness, but many topics could include a song title, partner artist, community driven challenges, trending topics happening globally, etc.

How to get on the trending list?

This is a new tool we just put in place, so we can expand on this in a future blog post. However here are some ideas:

  • Organizing weekly challenges or themes and building a community around it
  • Building communities around a theme (musical, cosplay, jazz, etc)
  • Group hashtags
  • New song releases
  • New partner artists
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